Tag: Goals
Placed with Purpose: How Layouts Shape Spending and Investing (EP. 67)

Placed with Purpose: How Layouts Shape Spending and Investing (EP. 67)

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In this episode of WIN: What’s Important Now, we dive into the strategic placements that influence our everyday choices—whether in a grocery store, at the zoo, or in our financial portfolios. Have you ever wondered why milk is at the back of the store or why certain animals are placed at key points in the zoo? These decisions are intentional, designed to shape our behaviors, maximize engagement, and increase spending.

Join us as we explore the psychology behind these placements and reveal how businesses use strategic layouts to guide consumer behavior. We’ll then take these insights into the world of finance, drawing parallels between effective product placement and smart investment positioning. From high-demand groceries to high-yield investments, learn how understanding these strategies can empower your financial decisions and help you make better choices.

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The Economics of Hobbies (EP. 65)

The Economics of Hobbies (EP. 65)

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In this episode of WIN: What’s Important Now, we examine how the activities we dedicate our time to can influence both our financial outlook and personal fulfillment. From gaming and golfing to traveling and gardening, we explore how different hobbies can evolve over a lifetime, offering unique experiences and potential opportunities.

 

Hobbies can provide more than just enjoyment—they can contribute to personal development and skill-building, sometimes opening up new income streams. Join us as we explore the broader impact hobbies have on our lives, beyond the costs, and how they can shape our experiences and future possibilities.

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The Currency of Time: How We Spend Our Most Valuable Asset (EP. 61)

The Currency of Time: How We Spend Our Most Valuable Asset (EP. 61)

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In this thought-provoking episode of WIN: What’s Important Now, we explore the profound value of time and how its significance evolves throughout our lives. We’ll delve into the 1965 Senate subcommittee testimony that anticipated a future overflowing with free time, and contrast that vision with the realities of today’s average workweek. Discover how the psychological trade-offs between time and money impact our decision-making, and learn how cultural and generational differences shape our perspectives on time.

We’ll discuss why time becomes increasingly valuable as we age, driven by a heightened awareness of its finite nature, shifting priorities towards meaningful experiences, and the desire for autonomy and peace. Join us as we unravel the complexities of how time is perceived and utilized, offering insights on making the most of this precious resource in a world that constantly demands more of our time. Whether you’re reflecting on your own use of time or seeking to understand different cultural attitudes, this episode provides valuable perspectives on navigating the time-money trade-off and finding fulfillment in your everyday life.

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Crisis Investing: Turning Adversity into Advantage (EP. 59)

Crisis Investing: Turning Adversity into Advantage (EP. 59)

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In this episode, we explore the concept of crisis investing, focusing on how individuals and companies have successfully navigated financial crises and turned them into opportunities for growth and profit. By delving into real-life examples and discussing strategies, this episode aims to provide listeners with actionable insights on how to stay resilient and capitalize on opportunities during economic downturns.
Join us as we uncover inspiring real-life examples from Warren Buffett, Howard Schultz,  and Airbnb, revealing the strategies and mindsets that turned crises into triumphs. Remember, amid every crisis lies great opportunity—this episode will show you how to seize it.

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The Climb (Ep. 51)

The Climb (Ep. 51)

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Life is full of mountains. Some are easy to climb, some are hard, and some seem impossible. 

But what can we learn from the people who dare to face these mountains and reach the summit? How do they overcome the obstacles, the risks, and the doubts that come with such a challenge? And how can we apply their lessons to our own lives? 

In this episode, Corey Heimensen explores the parallels between climbing mountains like Kilimanjaro and making life’s tough decisions. He dives into the mental strategies for facing challenges, the growth that comes from pushing past our limits, and the importance of adapting goals as life changes. Additionally, Corey emphasizes the value of partnership and support systems in achieving success, and the complexities of managing the aftermath of reaching our goals.

Corey discusses:

  • The idea of mountain climbing and its challenges, including physical and mental preparation
  • The challenges and routes of climbing Mount Kilimanjaro
  • The importance of mental preparation in both mountain climbing and life
  • The significance of having support and guidance in achieving goals and making important decisions
  • The negative impact of overconfidence in various aspects of life
  • The importance of financial planning and the potential consequences of relying solely on social security for retirement
  • The risks and challenges faced during the descent in mountain climbing and drawing parallels to life’s challenges and decision-making
  • And more!

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The Joys of Organization (Ep. 43)

The Joys of Organization (Ep. 43)

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Have you ever thought about how the increase in the occupation of storage units can relate to the need for financial organization?

The truth is that the clutter in our storage units often mirrors the chaos in our financial affairs.

In this episode, Corey Heimensen touches on the relevance of organization in one’s financial life. He draws a parallel between the clutter in storage units and the financial mess many people have, emphasizing the importance of seeking help from trusted advisors to get organized.

Corey discusses:

  • The popularity of storage units and their surprising statistics
  • The seven popular reasons people rent storage units
  • The correlation between the size of the storage unit rented and the length of stay
  • The importance of organizing finances and drawing parallels with the Marie Kondo method of keeping things that bring joy
  • The stress caused by financial disorganization and the need for intentional financial planning
  • How a financial advisor can assist in organizing financial goals
  • The need for a genuine connection and trust with a financial advisor
  • And more!

 

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Succession – Streaming and in Real Life (Ep. 42)

Succession – Streaming and in Real Life (Ep. 42)

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The long-term success of a business depends on how smoothly it transitions from one generation to the next.

Therefore, having a well-designed succession strategy is crucial.

What other factors should we consider?

In this episode, Corey Heimensen tackles the topic of succession for families and business owners. Corey relates the series “Succession” aired on HBO to real life, and talks about the importance of having a solid plan and effective communication, along with the need to involve your family in the process.

Corey discusses:

  • The TV series “Succession” and how it relates to real succession stories 
  • The challenges faced by family-owned businesses in transitioning from one generation to the next
  • The need for effective communication in the succession planning process
  • The process at Heimensen Wealth when it comes to succession planning
  • Why it is important to prepare someone before taking over a business
  • The significance of having difficult conversations during the succession process
  • And more!

 

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