Tag: Finances
Placed with Purpose: How Layouts Shape Spending and Investing (EP. 67)

Placed with Purpose: How Layouts Shape Spending and Investing (EP. 67)

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In this episode of WIN: What’s Important Now, we dive into the strategic placements that influence our everyday choices—whether in a grocery store, at the zoo, or in our financial portfolios. Have you ever wondered why milk is at the back of the store or why certain animals are placed at key points in the zoo? These decisions are intentional, designed to shape our behaviors, maximize engagement, and increase spending.

Join us as we explore the psychology behind these placements and reveal how businesses use strategic layouts to guide consumer behavior. We’ll then take these insights into the world of finance, drawing parallels between effective product placement and smart investment positioning. From high-demand groceries to high-yield investments, learn how understanding these strategies can empower your financial decisions and help you make better choices.

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The Evolution of Money – How Currency Shapes Investment (EP. 66)

The Evolution of Money – How Currency Shapes Investment (EP. 66)

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In this episode of WIN: What’s Important Now, we explore the captivating history of currency—from ancient coins to today’s digital assets. Through stories of iconic currency imagery and milestones like the gold standard, we reveal how money has shaped societies and economies.

We’ll also connect these historical shifts to modern investing, discussing how currency changes, inflation, and the rise of digital assets impact personal finance today. Join us to uncover what money’s past can teach us about protecting and growing wealth in the present.

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The Economics of Hobbies (EP. 65)

The Economics of Hobbies (EP. 65)

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In this episode of WIN: What’s Important Now, we examine how the activities we dedicate our time to can influence both our financial outlook and personal fulfillment. From gaming and golfing to traveling and gardening, we explore how different hobbies can evolve over a lifetime, offering unique experiences and potential opportunities.

 

Hobbies can provide more than just enjoyment—they can contribute to personal development and skill-building, sometimes opening up new income streams. Join us as we explore the broader impact hobbies have on our lives, beyond the costs, and how they can shape our experiences and future possibilities.

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Money Mind Tricks: How Biases Shape Your Financial Choices (EP. 64)

Money Mind Tricks: How Biases Shape Your Financial Choices (EP. 64)

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In this episode of WIN: What’s Important Now, we dive into the fascinating world of mental shortcuts, or “heuristics,” and how they shape our everyday decisions—especially when it comes to money. Have you ever bought something just because it was on sale or panicked over financial news? You’re not alone! We’ll explore three common biases—anchoring, availability, and representativeness—that can lead us astray in both everyday shopping and personal finance.

From negotiating a salary to deciding when to invest, these mental tricks can influence our thinking in subtle but powerful ways. We’ll break down relatable examples, from judging a deal based on the original price to making financial choices driven by recent events. Tune in to learn how to spot these biases and take control of your financial decisions with more confidence!

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The Mythology of Taxes (Ep. 26)

The Mythology of Taxes (Ep. 26)

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Taxes are a necessary but often stressful obligation and it’s understandable why people might have negative thoughts toward them. 

Due to these feelings, there are numerous myths about taxes that persist and are often perpetuated unintentionally.

In this episode of The WIN Podcast, Corey Heimensen shares and gives his view on some of the most common tax myths mentioned in the article “10 Common Tax Myths, Debunked.” Additionally, he sheds light on the importance of paying taxes and the misinformation surrounding it.

Corey discusses:

  • A reflection on the Huma Bird as a symbol of the irony in people’s desire for a solution to tax issues
  • The most common misconceptions and misunderstandings surrounding taxes
  • The importance of making your money work for you and why receiving your tax refund is not a cause for celebration
  • The significance of educating people about money and clarifying their biggest misconceptions
  • Why it’s important for every country that its citizens pay their taxes
  • And more!

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Coaches Corner with Caleb Montag, CFP® (Ep. 23)

Coaches Corner with Caleb Montag, CFP® (Ep. 23)

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In life, coaches are important as we will always have objectives that we will only accomplish with the help of others.

In this episode, Corey Heimensen is joined by Caleb Montag, founder of Covey Rise Capital, to explain how crucial it is to have coaches in life, especially for our finances. Additionally, they talk about the importance of considering the individual needs of each client when planning retirement and not aiming to reach a specific amount.

Corey and Caleb discuss:

  • How Caleb got into the financial industry and what he does to help clients reach their objectives
  • The importance of having the correct coach in different life circumstances
  • How they help other financial advisors
  • Why do realtors’ properties stay on the market longer than their clients’
  • The most famous person Caleb has ever met
  • How retirement needs vary based on each individual and why it’s important to work on what’s important now
  • And more!

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About Our Guest:

Caleb Montag is a CERTIFIED FINANCIAL PLANNER™ Professional who has been working in the financial planning industry since 2012. The CERTIFIED FINANCIAL PLANNER™ Professional designation is a formal recognition of expertise in the areas of financial planning, investments, taxes, insurance, estate planning, and retirement.

Since 2012 Caleb has been dedicated to developing lasting relationships with all of his clients while helping them find solutions in their financial worlds.

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Level Up (Ep. 22)

Level Up (Ep. 22)

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Working with qualified people is essential. But to level up, it is crucial to work with people who take the time to get to know you.

In this episode of The WIN Podcast, What’s Important Now, Corey Heimensen explains the types of advisors in the financial industry and why it’s important to work with the ones whom you can have a more personal connection with and how that can help you succeed, both financially and personally.

Corey discusses:

  • The four types of advisors in the financial industry and the ways they are represented in a pyramid
  • The importance of making small steps to level up in life
  • A true understanding of fulfillment and how it relates to leaving a legacy
  • The value of teaming up with those who understand your goals before helping you with your finances
  • And more!

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6 Degrees of the Super Bowl (Ep. 21)

6 Degrees of the Super Bowl (Ep. 21)

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When we reach a certain age or stage in life, we start to think about leaving our belongings to our children or any other person who, according to us, deserves it.

But sometimes, this process is not always in a straight line and can entail many conditions that must be respected.

In this episode of The WIN Podcast, What’s Important Now, Corey Heimensen dives into the aspect of conditional giving and connects it to the Super Bowl in six steps. Additionally, Corey explains the implications of conditional giving for the parties involved and some examples.

Corey discusses:

  • The concept of conditional giving
  • Why your children must have a positive experience in investing so they can contribute to their long-term goals
  • How the course of giving or passing wealth to children varies depending on the parents
  • The effects of inheriting money at a young age without the proper wisdom
  • The process of passing collectibles
  • And more!

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26 States, 26 Questions (Ep. 20)

26 States, 26 Questions (Ep. 20)

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In the last episode of The WIN Podcast, Corey Heimensen committed to asking his clients about their biggest concerns.

Since then, he has asked 26 clients from 26 different states about what issues keep them awake at night. 

In this episode of The WIN Podcast, What’s Important Now, Corey Heimensen answers these questions and provides his personal as well as professional views on them.

Corey answers questions about:

  • Taxes in different states
  • Bitcoin and his view on cryptocurrencies as an investment
  • Transferring assets and gifting money to family members
  • Financial aid and college tuition
  • Retirement and savings
  • And more!

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New Year, New Focus at Heimensen Wealth Advisors (Ep. 19)

New Year, New Focus at Heimensen Wealth Advisors (Ep. 19)

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When it comes to interacting with clients, understanding their biggest concerns or fears and helping them overcome those issues is essential in increasing their probability of success.

In this episode of The WIN Podcast, What’s Important Now, Corey Heimensen shares his new commitment to providing more value to his clients, showing that he and his team are not just advisors but they are genuinely interested in their well-being.

Corey discusses:

  • Why setting a goal and partially achieving it is already a big step toward success
  • How he plans to add more value by tackling his clients’ biggest concerns in life
  • The reasons why our worries change as we age
  • The importance of living life and getting new experiences
  • Why we should reflect on our previous little wins 
  • And more!

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