In this episode of WIN: What’s Important Now, we dive into the strategic placements that influence our everyday choices—whether in a grocery store, at the zoo, or in our financial portfolios. Have you ever wondered why milk is at the back of the store or why certain animals are placed at key points in the zoo? These decisions are intentional, designed to shape our behaviors, maximize engagement, and increase spending.
Join us as we explore the psychology behind these placements and reveal how businesses use strategic layouts to guide consumer behavior. We’ll then take these insights into the world of finance, drawing parallels between effective product placement and smart investment positioning. From high-demand groceries to high-yield investments, learn how understanding these strategies can empower your financial decisions and help you make better choices.
In this episode of WIN: What’s Important Now, we explore the captivating history of currency—from ancient coins to today’s digital assets. Through stories of iconic currency imagery and milestones like the gold standard, we reveal how money has shaped societies and economies.
We’ll also connect these historical shifts to modern investing, discussing how currency changes, inflation, and the rise of digital assets impact personal finance today. Join us to uncover what money’s past can teach us about protecting and growing wealth in the present.
In this episode of WIN: What’s Important Now, we examine how the activities we dedicate our time to can influence both our financial outlook and personal fulfillment. From gaming and golfing to traveling and gardening, we explore how different hobbies can evolve over a lifetime, offering unique experiences and potential opportunities.
Hobbies can provide more than just enjoyment—they can contribute to personal development and skill-building, sometimes opening up new income streams. Join us as we explore the broader impact hobbies have on our lives, beyond the costs, and how they can shape our experiences and future possibilities.
In this episode of WIN: What’s Important Now, we dive into the fascinating world of mental shortcuts, or “heuristics,” and how they shape our everyday decisions—especially when it comes to money. Have you ever bought something just because it was on sale or panicked over financial news? You’re not alone! We’ll explore three common biases—anchoring, availability, and representativeness—that can lead us astray in both everyday shopping and personal finance.
From negotiating a salary to deciding when to invest, these mental tricks can influence our thinking in subtle but powerful ways. We’ll break down relatable examples, from judging a deal based on the original price to making financial choices driven by recent events. Tune in to learn how to spot these biases and take control of your financial decisions with more confidence!
In this episode of WIN: What’s Important Now, we explore the power of relationships as an investment with long-term dividends. Drawing from the work of Robert Putnam, we dive into the concept of social capital, the value that comes from our networks, and how investing in personal and professional relationships can lead to greater financial, career, and personal success. Just like financial capital, social capital grows over time, offering returns in the form of opportunities, trust, and collaboration. Whether through mentorship, networking, or simple reciprocity, the relationships we nurture today have the potential to transform our futures.
We’ll also take a look at the ways social capital influences financial outcomes, from expanding career opportunities to gaining access to valuable resources. In a world that’s increasingly digital, we examine how authentic connections can still thrive and deliver returns, both personally and professionally. Tune in to learn practical steps for building and leveraging social capital, and why these intangible investments may be among the most important you make for the future.
In an ever-evolving world, resilience can become our greatest strength. Unexpected changes are not just obstacles; they are opportunities to showcase the strength of the human spirit.
This episode heralds a new era for the WIN Podcast: a shift to more concise episodes, filled with actionable insights ready to inspire action across generations. As we embark on this fresh path, we’ll delve into the multifaceted aspects of an investor’s journey, showing the way forward with clarity and purpose.
Are you enjoying the money you’ve worked hard for or are you just saving it?
This is an important question to ask ourselves at any point in life, as time is a precious commodity that we can never get back. It’s better to live our lives with responsibility while enjoying it.
So, who can assist us in achieving this?
Join Corey Heimensen on The WIN Podcast as he explores the importance of valuing experiences over accumulating wealth. Corey mentions the potential of AI in personalizing bucket list adventures and emphasizes the importance of personalizing financial planning and preparing for life’s uncertainties.
Corey discusses:
The importance of enjoying the money you’ve worked hard for and the experiences it can provide
Comparing family vacation AI suggestions for different life stages: from theme parks to sophisticated international getaways
The role of a financial advisor in providing personalized guidance and weighing the pros and cons of financial decisions
The necessity of balancing spending on experiences with saving for the future and unexpected expenses
Have you ever wondered how to differentiate between risk and exposure when it comes to your investments?
This week, Corey Heimensen in a new episode of The WIN Podcast, explores the crucial distinctions between risk and exposure in the realm of financial planning. He dives into the importance of understanding these concepts and examines the mindset for mitigating risks and managing exposure to ensure a secure financial future.
Corey discusses:
Understanding the fundamental difference between risk and exposure in financial planning
Exploring the significance of managing exposure to potential risks in investments
Strategies for quantifying and assessing the magnitude of outcomes in financial decision-making
The role of professional guidance in navigating the complexities of investment risks and exposure
Have you ever considered the lessons learned from major financial crises that shaped our history?
In this episode of The WIN Podcast, Corey Heimensen dives into pivotal events like the Enron scandal, Madoff Ponzi scheme, and the stock market crash of 1987.
Listen today and discover the valuable lessons gleaned from these financial disasters and how they can shape your financial decisions.
Corey discusses:
Lessons from the Enron scandal and the importance of understanding investments before diving in
Insights into the notorious Bernie Madoff Ponzi scheme and the dangers of unrealistic returns
Reflections on the 1987 stock market crash and the significance of cash flow and reserves
Valuable takeaways from history to navigate financial markets with wisdom and perspective
Baseball is shaped by strategic decisions both on the field and in the boardroom.
The signing of a high-profile player like Shohei Ohtani by the Los Angeles Dodgers is a significant event that reflects the interplay of talent evaluation, contract negotiation, and long-term financial planning.
Such moves are pivotal, potentially influencing the team’s performance and financial health for seasons to come.
In this episode, Corey Heimensen sits down with Zed Heimensen to explore the baseball season and Shohei Ohtani’s landmark signing with the Dodgers. They examine Ohtani’s unique contract, particularly its deferred compensation aspect, the financial implications for the team and player, and the lessons we can learn.
Corey and Zed touch on:
The unique structure of Shohei Ohtani’s contract with the Los Angeles Dodgers
The concept of deferred compensation
The risks associated with deferred compensation, including inflation, tax rates, and the potential for bankruptcy affecting the contract
The risks faced by both Shohei Ohtani and the Los Angeles Dodgers in the unique contract arrangement
The Dodgers’ deferred contracts and the potential financial implications for the team in the future
Parallels between deferred compensation in sports and everyday financial decisions
Zed Heimensen, a graduate of Morningside University, began working at Heimensen Wealth Advisors in May 2022. Zed graduated with a bachelor’s degree in Finance while serving as the president of the university’s investment club. During his time at Morningside, Zed gained extensive knowledge of the finance industry through internships and high-level coursework.
Zed recognizes the importance of understanding each client’s life story and how their unique paths can impact their short- and long-term financial goals. As a financial advisor, Zed prepares individualized financial plans while fostering genuine client relationships. He holds Securities Registrations 7 and 66.
Outside of work, Zed enjoys golfing, reading, and spending time with his family and friends. Zed is also an avid sports fan, hoping to see the Vikings win a Super Bowl at some point in his life.
